GTM

GTM is a free go-to-market app that works like a marketing team that never sleeps. It writes and publishes on-brand posts across every social channel, runs SEO and SEA, tracks brand mentions, and supports outreach, sales, and M&A, so your crypto project stays visible and keeps growing without hiring a full marketing department.

What you can do with GTM

• On-brand content, published for you. GTM writes and publishes posts that match your brand voice across your social channels, so your project stays active without a daily content scramble.
• SEO and SEA, handled. It runs search engine optimization and search advertising so the right people find your project when they search, not just your existing followers.
• Brand-mention tracking. Know when and where your project is being talked about, so you can join the conversations that matter.
• Outreach, sales, and M&A. Beyond content, GTM supports the outreach, sales, and partnership or M&A motions that turn visibility into growth.
• An always-on team, not another tool to run. GTM does the work continuously in the background, so marketing keeps happening even when you are heads down building.
• Free with Cryptool, one login. GTM is included with your Cryptool account and shares the same login as Reach, DocSign, and the platform.

How GTM works

1. Open GTM with your Cryptool account. Sign in with your Cryptool login, or create a free account in under a minute.
2. Set up your brand and channels. Tell GTM about your project and connect the channels you want it to work across.
3. Let it run. GTM publishes on-brand content, runs SEO and SEA, tracks mentions, and supports outreach, so your go-to-market keeps moving on its own.

Who it is for

• Token projects that need constant visibility without a big team
• Founders who would rather build than run daily marketing
• Teams scaling content, SEO, and outreach at the same time

Frequently asked questions

What is GTM?

GTM (short for go-to-market) is Cryptool's always-on marketing app. It writes and publishes on-brand content across your channels, runs SEO and SEA, tracks brand mentions, and supports outreach, sales, and M&A, so your crypto project keeps growing without a dedicated marketing hire.

Is GTM free?

Yes. GTM is included free with every Cryptool account, and the same login works across GTM, Reach, DocSign, and the main Cryptool platform.

What does GTM actually do day to day?

It keeps your project visible: publishing on-brand posts across social channels, running search optimization and search ads, monitoring where your brand is mentioned, and supporting outreach and sales, continuously in the background.

Do I still need a marketing team?

GTM is designed to cover the always-on work a small crypto team usually cannot staff, from content and SEO to outreach. Many teams use it in place of a first marketing hire, and larger teams use it to multiply what their marketers can cover.

How do I get started?

Open GTM with your Cryptool account, set up your brand, and connect your channels. If you do not have a Cryptool account yet, you can create one free in under a minute.